Thai consumers are the most focused on financial health in ASEAN
BANGKOK (NNT) – More Thai consumers are prioritizing financial health during the COVID-19 pandemic compared with their ASEAN counterparts.
According to the UOB ASEAN Consumer Sentiment Study 2020, 3 in 4 Thai consumers (72%) want to manage their financial health, ahead of respondents in Malaysia (70%), Vietnam (69%), Indonesia (60%), and Singapore (46%).
Sixty-four per cent of Thai respondents also said they have changed the way they manage and track their personal budgets to stay financially disciplined during COVID-19.